Field&Flower, relaunched

A fresh, easier-to-shop site for Field&Flower, the sustainable meat brand sourcing responsibly and straight from British farmers.

Tom&Co Team·19 Nov 2024·2 min read

Field&Flower is live on a new site. They sell high-quality, sustainable meat, responsibly sourced and bought straight from British farmers — a proposition that deserved a shop front to match.

So the rebuild was about making that easier to buy from. A revamped look, navigation that gets out of the way, and a browsing experience built around the customer rather than the catalogue. Shopping the range is now something you do, not something you get through.

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