01
The Challenge
LeMieux needed a sophisticated multi-site platform to serve their global equestrian community with breed-specific product recommendations and seamless international expansion capabilities.
LeMieux
Delivering exceptional equestrian e-commerce experiences with multi-site architecture and breed-specific product matching.
Key results
40%
increase in international sales
35%
improvement in conversion rate
50%
increase in mobile engagement
25%
faster page load times
02
The Solution
We created a comprehensive multi-site Adobe Commerce (Magento) platform with advanced UX design focused on equestrian needs, including breed-specific colour matching and global expansion capabilities.
03
Breed-Specific Colour Matching
Advanced colour matching system that helps customers find products that perfectly complement their horse's coat colour and breed characteristics. This unique feature has significantly improved customer satisfaction and reduced returns.
04
Advanced Product Visualiser
Interactive product visualiser allowing customers to see how different products look together and on different horse breeds. This tool has increased customer confidence and average order values.
05
Headless Commerce Architecture
Modern headless architecture providing exceptional performance and flexibility for future enhancements. The platform delivers lightning-fast loading times and seamless user experiences across all devices.
06
Global Multi-Site Platform
Sophisticated multi-site setup supporting international expansion with localised content, currencies, and shipping options. Each market maintains brand consistency while catering to local preferences.
Working with Tom&Co has been like an extension to our own business. There is no better way of describing working with Tom&Co than 'Team'. We form partnerships and behave more like business partners than suppliers.
More work
Explore more of the work we’re proud of — long-term partnerships we’ve designed, built and grown.
