Ten years with Oliver Bonas

A decade of work with Oliver Bonas: 2,900% revenue growth, launches in Ireland and the US, and omnichannel that customers actually use.

Tom&Co Team·10 Apr 2025·2 min read

Ten years is a long time in eCommerce. That's how long we've been working with Oliver Bonas, and it's the part of this we're proudest of.

What a decade added up to:

  • Revenue growth of 2,900%.

  • International expansion. Entry into Ireland and the US, with region-specific features rather than a copy of the UK site.

  • Omnichannel that gets used. Endless Aisles and Click & Collect, joining the shop floor to the site.

  • Customer feedback in the loop. REVIEWS.io integrated for real-time feedback, feeding back into strategy and engagement.

We put a case study together with REVIEWS.io on how Oliver Bonas uses REVIEWS.io and Bloomreach to keep the customer experience joined up. Worth a read if you're weighing up either.

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