Clare Kelly hosts a CRO panel at eCommerce Expo

Clare Kelly hosts "The New Rules of Conversion" at eCommerce Expo & Technology for Marketing, 24–25 September 2025 at ExCeL London.

Tom&Co Team·22 Sept 2025·2 min read

Clare Kelly is hosting a panel at eCommerce Expo & Technology for Marketing — the UK's leading event for the eCommerce and MarTech communities — on 24–25 September 2025 at ExCeL London.

The session is "The New Rules of Conversion: Where CRO Meets AI, Trust, and First-Party Data", and she'll be joined by:

  • Sam Theakston, Co-founder, Dashworx

  • James Carlin, Senior Conversion Rate Optimisation Manager, HomeServe UK

  • Ben Alun-Jones, E-commerce Product Lead, MOUS

Two days at ExCeL, plenty of good conversation, and a panel on the one thing everybody claims to have solved. We're looking forward to reconnecting with industry peers and meeting new ones across the week.

See you there.

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