Adobe Commerce as a Service: Versionless, Faster, Smarter

The Future of Commerce is Here: Why Adobe Commerce as a Service is a Game-Changer for Retailers

For years, Adobe Commerce (formerly Magento) has been the go-to platform for ambitious retailers who demand flexibility, power and deep customisation. It’s a platform we at Tom & Co have championed for its ability to handle immense complexity. However, that power often came with a trade-off: higher total cost of ownership (TCO), complex security management and time-consuming version upgrades that could feel like starting from scratch.

But the landscape is changing. At its recent Summit, Adobe unveiled the next evolution of its flagship product: Adobe Commerce as a Service (ACaaS). This isn’t just another update; it’s a reinvention that moves Commerce from a product you maintain to a service that empowers you to innovate. It’s a future where you can focus on growth and customer experience, not just keeping the lights on.

Let’s break down what this new era means for your business.

Say Goodbye to Upgrade Headaches, Forever

Imagine a world where you never have to plan, budget for or endure another major platform upgrade. That world is here. The single most transformative feature of ACaaS is its versionless SaaS model.

Previously, every new version meant a significant project—months of development, extensive testing and careful re-platforming of custom features. This was a drain on budgets and, more importantly, on your team’s time—time that could have been spent developing features that drive sales.

With ACaaS, Adobe manages platform updates and security patches automatically in the background. You get the latest features and security enhancements with backward-compatibility guarantees, so your customisations and integrations don’t break. The promise is simple: zero upgrades to manage. That fundamentally lowers TCO and frees your development budget to focus on innovation and growth.

Supercharge Your Storefront with Blazing-Fast Performance

In today’s market, speed is everything. A one‑second delay in page load time can reduce conversion rates by 7%. ACaaS is built for exceptional performance, powered by Adobe’s Edge Delivery Services (EDS).

EDS serves your storefront content—images, CSS and JavaScript—from a global network, placing it close to customers. The result is lightning‑fast, sub‑second page loads and near‑perfect Lighthouse scores. One early adopter, Hanesbrands, saw page speeds increase by a factor of four. This boost impacts SEO, organic traffic, engagement and conversion.

Embrace the Future with Headless Commerce: Our Decade of Expertise

ACaaS is headless by default. The storefront is decoupled from the backend commerce engine via modern APIs.

For retailers, this provides the flexibility to create unique, content‑rich experiences without backend constraints. Build a custom mobile app, an in‑store kiosk or integrate commerce into new social platforms—headless makes it possible.

At Tom & Co, this isn’t new territory. We’ve pioneered headless commerce for over a decade. Our API‑first experience means we understand how to build bespoke, high‑converting journeys on decoupled architectures. With ACaaS embracing the headless model we’ve championed, we’re perfectly positioned to help you unlock its potential.

Unleash the Power of Integrated AI

Adobe is embedding its world‑class AI engine, Adobe Sensei, directly into the platform, turning data into revenue.

AI‑Powered Merchandising: Live Search delivers smarter, more relevant results—demonstrated to boost conversion by up to 7%. Product Recommendations can add a further ~25% uplift by personalising suggestions based on real‑time behaviour.

AI‑Powered Content Creation: ACaaS integrates Adobe Firefly and Adobe Express so teams can generate on‑brand copy, dynamic product descriptions and image variations within their workflow—enabling rapid A/B testing in seconds, not hours.

These tools are engines for optimisation, helping you deliver highly personalised experiences at a scale previously unimaginable.

Built for Unprecedented Scale and B2B Complexity

While simplifying operations, Adobe has doubled down on enterprise‑grade capability. ACaaS is engineered to support catalogues of up to 250 million SKUs and around 30,000 unique price points per SKU—so complex global B2B and multi‑brand retailers can scale without limits.

Rich B2B functionality remains fully integrated: manage company accounts with custom roles, offer shared catalogues and pricing, and support full quote negotiation from a single platform. Run B2B, B2C and D2C from one instance, streamlining operations as you expand.

The Future is Bright—and Simpler

ACaaS is a pivotal moment. It’s more powerful and simpler to operate—eliminating upgrade cycles, boosting performance, embedding intelligent AI and lowering TCO—so teams can shift focus from maintenance to innovation.

This is more than a new product; it’s the foundation for the future of experience‑led commerce.

Ready to explore how ACaaS can transform your business? As certified Adobe Commerce experts, Tom & Co can guide you through this new chapter. Contact us for a personalised consultation.