Transforming LeMieux with Adobe Commerce
LeMieux needed a sophisticated multi-site platform to serve their global equestrian community with breed-specific product recommendations and seamless international expansion capabilities.
What makes the LeMieux website special?
We helped implement special functionality to improve both the online and in-store experience, creating a truly omnichannel retail solution.
Breed-Specific Colour Matching
Advanced colour matching system that helps customers find products that perfectly complement their horse's coat colour and breed characteristics. This unique feature has significantly improved customer satisfaction and reduced returns.
Advanced Product Visualiser
Interactive product visualiser allowing customers to see how different products look together and on different horse breeds. This tool has increased customer confidence and average order values.
Headless Commerce Architecture
Modern headless architecture providing exceptional performance and flexibility for future enhancements. The platform delivers lightning-fast loading times and seamless user experiences across all devices.
Global Multi-Site Platform
Sophisticated multi-site setup supporting international expansion with localised content, currencies, and shipping options. Each market maintains brand consistency while catering to local preferences.
LeMieux's sophisticated B2B portal serves their extensive network of retailers and distributors worldwide. The platform features advanced trade pricing, bulk ordering capabilities, and comprehensive account management tools that have streamlined their wholesale operations.
User Experience Excellence
Every design decision was made with the user in mind, creating intuitive and engaging experiences that drive conversions and customer satisfaction.
Don't just take our word for it
"Working with Tom&Co has been like an extension to our own business. There is no better way of describing working with Tom&Co than 'Team'. We form partnerships and behave more like business partners than suppliers."
Global Expansion
Built for international growth, the platform supports multiple markets, currencies, and languages, enabling LeMieux to expand their reach across global markets with ease.
What Were The Results?
Since relaunch, LeMieux has seen remarkable growth across all key performance indicators, demonstrating the power of strategic Adobe Commerce implementation.
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