Personalisation in eCommerce isn’t a nice-to-have, it’s a growth driver.

Personalisation in eCommerce isn’t a nice-to-have, it’s a growth driver. When LeMieux wanted to create a more tailored, seamless shopping journey for their customers, they came to us with a vision:

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Personalisation in eCommerce isn’t a nice-to-have, it’s a growth driver.

Personalisation in eCommerce isn’t a nice-to-have, it’s a growth driver.

When LeMieux wanted to create a more tailored, seamless shopping journey for their customers, they came to us with a vision: 💡 A custom outfit builder that could scale with their brand.

In our latest blog, we go behind the 'seams' of how we designed and delivered a fully integrated, future ready Outfit Builder experience, from UX strategy and data mapping to scalable architecture and brand cohesion.

👗 Customers can now mix, match and complete the perfect look in just a few clicks. It’s intuitive, engaging, and built to boost AOV.

✨ Want to know how we did it?

🔗 Read the full story: Creating a Personalised Shopping Journey: How Tom&Co Delivered a Scalable Outfit Builder for LeMieux

#ecommerce #personalisation #userexperience #adobecommerce #digitalstrategy #customerjourney #B2C #fashiontech #LeMieux

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Personalisation in eCommerce isn’t a nice-to-have, it’s a growth driver. - Tom&Co Blog